Website:
{↑} Custom typography for byUMBERTO.
{↑} Inspiration and outlook: William Morris—designer, poet, artist, printer and socialist activist—whose work and ideals made him a defining force of the Arts and Crafts movement.
{↑} Crafted by hand, grounded in rigorous research and shaped by a contemporary lens. Each outcome is informed, intentional, and attuned to the present—where material, method, and meaning meet in the now.
{↑} Inspiration: Tea-Chest, designed by Robert Harling in 1939 for Stephenson Blake, Sheffield.
{↑} Inspiration: utilitarian stencil typography—DIY in spirit, deliberately simple and bold, designed to complement rather than compete with Rob’s often intricate type work.
{↑} byUMBERTO — all great artists sign their work. This simple tagline carries weight, becoming a quiet but powerful statement of authorship and intent.
{↑} A sense of place is central to Robert’s practice, so a series of photographs was commissioned of the studio and its surrounding landscape, created for use across the website and in presentations.
{↑} Custom typeface, UMB-Stencil, designed to complement Robert’s finely detailed work. Unashamedly modern in tone, it reflects Umberto’s approach—meticulously researched, precise in execution, and firmly rooted in the contemporary world.
{→} Full character set of UMB-Stencil, designed for responsive use across both digital and print applications, ensuring consistency, clarity and flexibility in every context.
{↑} Supporting typeface Messina Sans was selected for its crafted, clear, and contemporary character.
{→} UMB-Stencil numeral set.
{↑} Robert in his studio.
{→} Verre Églomisé byUMBERTO.
{←} Digital works overview document, designed as a flexible template for Robert to easily add new projects and share with prospective clients.
{↑}{↑} Sense of place: commissioned landscape photography of Marsden Moor, a location of particular significance to Robert.
{↓} Responsive logotype in action on the byUMBERTO website, adapting fluidly across screen sizes and contexts. The identity shifts with precision and restraint, maintaining clarity and impact from large-scale display through to compact digital environments.
{↑} Social media assets.
{↑} Mobile website.
{→} Works overview: a downloadable document from the website, designed to be fully editable and easily tailored for prospective clients.
{→} Van livery.
{↓} byUMBERTO bag.
