Client:

Here


Project:

Here ID
Back
What we did
The project
Our approach
What we did
The project
Our approach

{↑} Wassily Kandinsky, the original inspiration behind the Here branding.
{↓} ‘Here is Wassily’ brand-blip, to launch the Wassily Dot concept.

{↑} Here logotype with animated ellipsis, denoting the thought of constantly thinking…what comes next…

{↑} Here identity guidelines and branding overview document.

{←} Custom typeface design based on the Wassily dot.
{↓} Supporting typeface suite.

{→} Have tote, never get lost: ‘You are Here’.

{↑} A series of provocative advertising-esque statements for launch social media posts.

{↑} The Here dot device: digital and physical. Something to hold, something to press or something to look through…

{↑} ‘Instagram 9’ social media launch posts.

{↑} Pre-printed multi-use stationery sheet™. With a single sheet (and a highlighter pen) the team can send an invoice, write a letter or make a shopping list.

{→} Here sticker sheet. A simple and fun way to brand documents.
{↓} Responsive Here logo for launch page.

{↑} Copywriting using the ‘Here’ name as a hook for a series of statements and call-to-actions.
{→} Die-cut business cards referencing the Wassily dot in a physical form (something to hold, something to look through…).

Client:

Here

Project:

Here ID
What we did
The project
Our approach
What we did
The project
Our approach

{↑} Wassily Kandinsky, the original inspiration behind the Here branding.
{↓} ‘Here is Wassily’ brand-blip, to launch the Wassily Dot concept.

{↑} Here logotype with animated ellipsis, denoting the thought of constantly thinking…what comes next…

{↑} Here is our identity guidelines and branding overview document.

{↑} Custom typeface design based on the Wassily dot, with supporting typefaces. {↓}

{→} Have tote, never get lost: ‘You are Here’.

{↑} A series of provocative advertising-esque statements for launch social media posts.

{↑} The Here dot device: digital and physical. Something to hold, something to press or something to look through…

{↑} ‘Instagram 9’ social media launch posts.

{↑}{↓} Pre-printed multi-use stationery sheet™. With a single sheet (and a highlighter pen) the team can send an invoice, write a letter or make a shopping list.

{↑} Here sticker sheet. A simple and fun way to brand documents.

{→} Responsive Here logo for launch page.

{↑} Copywriting using the ‘Here’ name as a hook for a series of statements and call-to-actions.

{↑} Die-cut business cards referencing the Wassily dot in a physical form (something to hold, something to look through…).