Client:
Mooncolony
Project:
Mooncolony ID
Back
{↑} Website design for Mooncolony. Big, bright, hero images contrast with hard-edged geometric typography and navigational elements.
{←} The Mooncolony ‘M’ brand-mark is designed as a responsive — not static — mark, able to mould itself to a myriad of applications and sizes.
{↑} Mooncolony ‘eclipse’ device, taken from the Mooncolony custom typeface ‘MC-Bold’. The eclipse is a subtle nod to the astronomically-influenced studio name.
{↑} Custom typeface ‘MC-Bold’ is designed as a bold contrast to the colourful, vibrant concept art. This strong typeface is a unique asset for the brand.
{→} Heavily contrasting-weight punctuation marks.
{↓} Mooncolony single-line lock-up.
{←} Ultra-bold custom numeral set.
{↑} Website design and build. Elements from the typeface are used as bold navigation devices and frames for the studio’s imagery throughout the site.
{←}{↓} The concept art can be framed inside these bold graphic shapes, or leap out giving the page depth and dynamism.
{↑} Website menu navigation page, showing hero images coupled with contrasting bold typography and navigational elements. The website is fully responsive across all devices.
{↑} Extensive brand guidelines and templates, here showing the extent of the stark black and white colour palette which offsets the studio’s wonderfully vibrant concept art. The guidelines ensure any third-party use of the Mooncolony branding is used in a consistent manner.
{↑}{↓}{→} Branded Mooncolony merchandise for events and for new staff, boldly utilising the stripped-back, black & white identity.
{↑} Website design for Mooncolony. Big, bright, hero images contrast with hard-edged geometric typography and navigational elements.
{↓} The Mooncolony ‘M’ brand-mark is designed as a responsive — not static — mark, able to mould itself to a myriad of applications and sizes.
{↑} Mooncolony ‘eclipse’ device, taken from the Mooncolony custom typeface ‘MC-Bold’. The eclipse is a subtle nod to the astronomically-influenced studio name.
{↑} Custom typeface ‘MC-Bold’ is designed as a bold contrast to the colourful, vibrant concept art. This strong typeface is a unique asset for the brand.
{↓} Heavily contrasting-weight punctuation marks.
{↓} Responsive ‘M’ brand-mark in action.
{↑} Mooncolony single-line lock-up.
{↑} Ultra-bold custom numeral set.
{↑} Website design and build. Elements from the typeface are used as bold navigation devices and frames for the studio’s imagery throughout the site.
{↑} Website menu navigation page, showing hero images coupled with contrasting bold typography and navigational elements. The website is fully responsive across all devices.
{↑} The concept art can be framed inside these bold graphic shapes, or leap out giving the page depth and dynamism.
{↑} Extensive brand guidelines and templates, here showing the extent of the stark black and white colour palette which offsets the studio’s wonderfully vibrant concept art. The guidelines ensure any third-party use of the Mooncolony branding is used in a consistent manner.
{↑}{↓} Branded Mooncolony merchandise for events and for new staff, boldly utilising the stripped-back, black & white identity.
