June 21, 2017

#GetNorth in 2018!

Great Exhibition of The North logo by Build
Great Exhibition of The North logo lock ups by Build
Great Exhibition of The North identity system by Build
Great Exhibition of The North logo sting by Build

Did someone let the cat out of the bag…?

We’ve been keeping tight-lipped over the past few months but we can now reveal that we have been commissioned to create the brand identity for the UK’s biggest cultural event in 2018, the Great Exhibition of the North!

Since the start of the year we have been working alongside the brilliant team at the Newcastle Gateshead Initiative (NGI) to create an exciting and inclusive brand identity for the Great Exhibition of the North – the first event in the North of England of its size to celebrate the amazing art, culture, design and innovation in the region.

Since Michael and Nicky relocated the studio back (home) to Yorkshire last year, we have made it our mission, wherever possible to promote design, specifically graphic design, in the region. Being involved in such a prestigious event is something that we are extremely excited about and we hope we have created an identity that Northerners are proud of.

Opening next year on 22nd June 2018 for a 10 week period in NewcastleGateshead, The Great Exhibition of the North will celebrate the North of England as a powerhouse in the arts, design and innovative industries through a range of indoors and outdoor events. It will introduce three walking routes to NewcastleGateshead which will focus on arts, design and innovation that are inspired by a major exhibition hub at the Great Northern Museum: Hancock. Other important elements of the exhibition will include an opening and closing event, an entertaining and informative summer camp for families at Exhibition Park, and a Business Expo bringing together leading lights of Northern enterprise.

Throughout the next year we will be working alongside Northumberland creative agency Twentyseven, who have also been commissioned by NGI to create the campaign messaging for the exhibition. Together we will be encouraging everyone to #GetNorth in 2018 to see why we love our region so much.

The full project will be live on our website soon…

In the meantime, follow the Great Exhibition of the North here, here and here to keep up to date with news + events.